The Work of

Matt Derry Copywriter

Man at Desk

Portfolio of Work

Past. Present. Future.

Research article - Legal firm

March, 2020

A brief update on Covid-19 on behalf of a legal firm to clients and subscribers.

Web Content - trades and services

March, 2020

11 Page website content created for a US-based client in the construction industry.

Blog Article - Boudoir photography

June 2023

Content created for a photographer offering boudoir photography to improve SEO rankings to their website.

Mainscape Landscape Supplies - Monthly newsletter

February, 2020

A monthly newsletter crafted with a target audience of builders and contractors.

Email campaign created in MailChimp with an impressive 47% open rate.

3M Technical writing - EBOSS article

August, 2019

Very strict brand guidelines provided by 3M which also had to match the editorial style of the publication. Great client. Great challenge.

― Gary Provost

“This sentence has five words. Here are five more words. Five-word sentences are fine. But several together become monotonous. Listen to what is happening. The writing is getting boring. The sound of it drones. It’s like a stuck record. The ear demands some variety. Now listen. I vary the sentence length, and I create music. Music. The writing sings. It has a pleasant rhythm, a lilt, a harmony. I use short sentences. And I use sentences of medium length. And sometimes, when I am certain the reader is rested, I will engage him with a sentence of considerable length, a sentence that burns with energy and builds with all the impetus of a crescendo, the roll of the drums, the crash of the cymbals–sounds that say listen to this, it is important.”

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